Bat Mitzvah Wants Fair Trade Israeli Chocolate
There may be many chocolate themed Bar and Bat Mitzvah parties. However, only one Bat Mitzvah girl has actually challenged the global Israeli food company Strauss Group. The Strauss Group includes the iconic, red packaged Elite brand chocolate.
Ashira Abramowitz, daughter of Reform Rabbi, Susan Silverman and her husband, Yossi Abramowitz, petitioned the company to make its popular chocolate lines slave free. Her Bat Mitzvah celebration at Kehilat Kol Haneshama synagogue in Jerusalem included Fair Trade chocolate caramel bars baked into the challot and Fair Trade Chanukah gelt from Divine Chocolate.
Ashira learned about Fair Trade from her older sister, Hallel, who traveled to Ghana with American Jewish World Service. Hallel returned to Jerusalem a committed Fair Trade consumer. Hallel taught Ashira what she had learned about the unfortunate child slavery on cocoa farms in West Africa. That launched Ashira onto her Fair Trade interest and then her Bat Mitzvah project/presentation during the Shabbat service.
Ashira reported by email to me just moments after her first formal conversation with the Strauss company:
I spoke with Daniela Prusky-Sion who is the International Corporate Responsibility Manager at Strauss Group. She was very friendly and assured me that they are using ethical chocolate but that their corporate social responsibility essentially ends at the suppliers of the cocoa … I spoke about the importance of not supporting child slavery, especially for Passover chocolates. She thanked me for wanting to help and wished me Mazal Tov on my Bat Mitzvah.
Ashira also invited Strauss Company’s chairwoman, Ofra Strauss, to the service. Unfortunately, neither Prusky-Sion nor Strauss, attended.
Book Optioned: Museum Exhibit
Excerpted from my remarks at Opening Night at Temple Emanu-El, NYC, October 20, 2017: Some people have books optioned for movies. I am so delighted that my book, On the Chocolate Trail (2nd Edition, 2017) has become a museum exhibit… Thank you, Warren Klein, for your professionalism, creativity and collegiality in creating Semite Sweet, which displays someRead more ›
Announcing Second Edition: On the Chocolate Trail
Media attention, popular culture, audience questions, growing consumer awareness, and changes in the chocolate world sparked the new material in this second edition of On the Chocolate Trail. I am happy to offer up a totally new chapter, “Gods in My Chocolate,” which explores twenty-first-century controversies about deities formed from chocolate. While chocolate generallyRead more ›
No End to Chocolate Exhibits Part III: Visits #3, 4 & 5
A stunning number of exhibits about chocolate, mostly on the East Coast, captured our attention in the last six months. Mark and I had the opportunity to visit three very different exhibits, what I call #3, 4 & 5. I reviewed the exhibit (#1) at Detroit Institute of Arts (DIA), where I was honored toRead more ›
Of Chocolate Exhibits There is No End: Part 2
Just as the Detroit Institute of Arts closes its wonderful Bitter|Sweet display of chocolate, coffee and tea, no need to despair. New York offers three additional exhibits. Setting aside the wondrous and elegant chocolate shops, at least three local museums currently exhibit artifacts related to the history and consumption of chocolate. For now, the newRead more ›
Some Previous Posts
(in alphabetical order)
- Adventures On the Chocolate Trail: Atlanta, Portland, Seattle
- Anschluss Launches Bartons Passover Favorites 77 Years Ago
- Bat Mitzvah Wants Fair Trade Israeli Chocolate
- Bringing Buckeye Candy to Experts
- Chocolate Expo
- Chocolate Made My Lunch: Nashville
- Chocolate, Coffee, Tea and Me
- Election 2016: Winning Fudge Brigadeiros
- Fathering Chocolate
- Hunting for Chocolate: Fancy Food Show, NYC, 2016
- Labor Day in our Chocolate
- Local Chocolate in the South
- Minding Our Chocolate
- No End to Chocolate Exhibits Part III: Visits #3, 4 & 5
- Of Chocolate Exhibits There is No End: Part 2
- On the Chocolate Trail in Brooklyn
- Seriously Tasting Chocolate
- Super Food Chocolate for Super Bowl Sunday: Three Recipes
- Ten Teaspoons of Sugar in My Chocolate?
- That Time Jews Smuggled Chocolate to France — and a Recipe for Basque Chocolate Cake